Corrs Chambers Westgarth Mid-Winter Masterpiece

  Bridging ancient and contemporary Chinese influences, ALIVE Events Agency delivered a highly detailed, world-class event celebrating the Terracotta Warriors Exhibition at the National Gallery of Victoria (NGV). The NGV Mid-Winter Masterpiece (MWM), an exclusive preview experience for 350 guests, was hosted by Coors Chamber Westgarth at the NGV in Melbourne.   Looking for a different experience for their clients and guests, …

Continue Reading
two female musicians performing on a stage

WNS Influencer Day

For the third year, ALIVE Events Agency created a high-end influencer day in Australia for clients and the global staff of the WNS Global Services. While there was no particular product focus, ALIVE effectively developed and implemented a theme of “co-create” for their styling, intending to promote and strengthen the integral connection between brand and influencer.   The WNS Influencer Day was designed …

Continue Reading

The Latest Food Trends at Events

Specialty food and beverage options at events are becoming more and more popular. Dietary restrictions, food competition shows, and beverage pop-ups have raised expectations for what’s offered at events, but many planners and chefs have accepted this challenge and incorporated it into the overall event design.   Menu Customization   Peter Haycroft, Melbourne Convention & Exhibition Centre’s head chef, has revolutionized the …

Continue Reading
A man sitting down with two women standing beside him

NPCD Conference and Gala Fundraising Dinner

Alive Events Agency was privileged to be invited to Produce the Australian Niemann-Pick Type C Disease (NPC) Foundation’s inaugural conference and Gala Fundraising Dinner which raised $214,540 for research into this rare genetic condition. This devastating terminal disease gradually leads to loss of muscle control, and requires research and clinical trials to find a cure. As the research to support the …

Continue Reading
A wood plank with "Dead End" engraved on it

Normal Gets You Nowhere

When it comes to marketing innovation that generates buzz and intimate engagement, prominent Roadshow Event Planner Alive Events Agency proved that normally gets you nowhere.   With social media saturation and shrinking attention spans, event planning veteran Antony Hampel admits it’s becoming harder to strike a chord with the public – especially when it comes to launching a brand in a new …

Continue Reading
A view of a large sign display that displays the text think

The Festivalisation of Events

Australia’s love affair with festivals has created a marketing trend known as ‘the festivalisation of events’ which Alive Events Agency has pioneered as part of its push to put on unforgettable experiences for brands.   With hundreds of festivals now dominating the social landscape in Australia, some of the biggest known festivals have earned a place as ‘must-see’ experiences for party-goers, inspiring …

Continue Reading
Signage that displays the HP logo

Standing Out – Alive’s Award Winning HP

Exhibition Stand in Sydney   It’s okay to blow your own trumpet if you win an award, right? Alive’s HP Exhibition Stand in Sydney at the Printex Exhibition won ‘Best Stand’ among 120 exhibitors at the Sydney show and we’re pretty proud of the accolade.   The giant custom display was made entirely out of printed materials to showcase HP’s …

Continue Reading
view of brisbane skyline during the day

Queensland Heats Up as ‘Hot Spot’ for Events

Sydney may have the spectacular Harbour Bridge and Melbourne is the foodie capital with more than 1600 restaurants, but Brisbane event agency Alive say Queensland’s tropical vibe and urban cool has transformed the Sunshine State into the latest ‘hot spot’ for events.   Queensland event agency Alive say the glorious warm weather, beautiful beaches and array of stunning new waterside venues …

Continue Reading